.1. 回复:MBA 全套书籍及资料 (部分书籍适合IB、HR、IA、Management专...BKwok(2009/7/11 5:16:31) IP:
139.* * * Autumn Semester
Module(科目) Subjects Title(书名) Edition Price
Organization Behaviour MBA/IB/M/HR Work and Organization Behaviour 1st 2007 20 Pounds
Finance & Accounting MBA/Management Financial Accounting for Decision Makers 5th 2008 20 Pounds
Quantitative Management MBA/Management Quantitative Methods for Business Decisions 6th 2008 20 Pounds
Economics MBA/IA Essentials of Economics 4th 2007 15 Pounds
Internation Business MBA/IB Global Business 20 Pounds
Marketing Management MBA/Marketing
(1)Markenting 1st 2008 20 Pounds
(2)Principles of Marketing 11th 2007 4 Pounds
Spring Semester
Strategy Management MBA/IB/M/Media
(1)Exploring Corpotate Stratege:Text & Cases 4th 5 Pounds
(2)Strategy:Winning In the Marketplace 2nd 2007 2 Pounds
International HRM MBA/IB/M/HR Human Resource Management 9th 2004 5 Pounds
Marketing Strategy MBA/Marketing
(1)Marketing Management and Strategy 2th 5 Pounds
(2)Marketing Strategy Desktop Guide(中文) 2th 2008 3 Pounds
Intermational Marketing MBA/Marketing Internatioanl Marketing: A Globle Perspective 3rd 2006 25 Pounds