此贴在2010/9/5 23:11:25被*donna*编辑过
RETAIL 必备书:
marketing research (Ray Kent 2007,第一学期必备书,marking同学也可用) 20磅
retail marketing (peter Mcgoldrick,第一学期retail必备书) 20磅
retail product management ( Rosemary Varley, 第二学期retail必备书) 20磅
如果以上三本一起买的同学,可送以下书籍:
RETAIL 参考书:
marketing research: measurement, method and application(Ryamond Kent) 10磅
principles of retailing(John fernie,et.al) 10磅
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